Blockbuilt Creative Sherwood Park Creative Professional.

Firma Group.

Brand identity and website development for a multi-division construction company

Project Overview.

Client

Industry

Multi-Division Construction

location

Western Canada

services

Brand, Web & Photography

Project scope.

Brand
Identity

Web
Design

custom development

Mobile
optimisation

Project
portfolio

onsite
Photography

Challenge.

Firma Group required a brand and website that could clearly represent multiple divisions under one unified company structure.

Their previous presence didn’t communicate the full scope of their work or the relationship between divisions, making it difficult to present the business as a cohesive and established group.

Approach.

Unified brand structure
Created a parent brand with supporting division identities.
Structured website layout
Designed a clear layout to organize services and projects.
Project-focused presentation
Used strong imagery and hierarchy to highlight work.

Measurable Outcomes.

Clear division hierarchy
Visitors can easily understand the company structure.
Stronger brand presence
A consistent identity across all areas of the business.
Scalable website platform
Flexible structure ready for future growth.

Responsive Experience.

Designed to stay clear and easy to navigate across desktop, tablet, and mobile.

Brand Identity.

A refreshed brand identity was developed to create a clear and consistent visual foundation for Firma Group and its divisions.

The system includes logo usage, typography, and colour structure designed to work across digital platforms, project materials, and future marketing.

Learn About Branding

Site Photography.

Project and site photography was used throughout the website to showcase the scale and quality of Firma Group’s work. Real imagery helps reinforce credibility and allows potential clients to quickly understand the types of projects the company delivers.

Explore Photography

We delivered a clearer, more credible digital presence to help Firma Group showcase their work, communicate their multi-division structure, and support continued company growth.

Visit The Website

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